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In The Newsroom

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August 23, 2010

Gayle Lynn Falkenthal
                (619) 997-2495

At Your Home Familycare Stands Strong Among Top Women Owned Businesses
Outstanding Growth Earns Repeat Ranking in 2010’s Top 50 by San Diego Business Journal

(San DIego) – Due to a fifth year of exceptional growth in providing client services despite the ongoing economic downturn, the San Diego Business Journal named At Your Home Familycare among San Diego’s Top 50 Women Owned Businesses.

The list is compiled annually by the San Diego Business Journal, an award-winning publication that examines the San Diego economy and offers analyses of the community's ever-changing business and economic scene. Rankings are based on audited and verified company financial statements of 2009 gross revenues. This is the fifth year At Your Home Familycare has achieved this designation.

At Your Home Familycare is the top women-owned business in the in-home care industry in the San Diego region, which is among the fastest growing business sectors in the United States.

"This achievement is especially meaningful to me given the ongoing state of our economy," said Laurie Edwards-Tate, MS, President and Founder of At Your Home Familycare. "While there are always challenges for a business owner, I cannot recall a more challenging time in which to do business in the 26 years since I started my company. It makes this year’s inclusion on this year all the more meaningful to me.”

“Add to these circumstances the national dialogue about health care reform and the growing realization that we must redirect resources allowing seniors and disabled people to remain in their own homes, and it could not be a more exciting time to be part of this industry,” Edwards-Tate added. “At the heart of it all are the clients and families we serve that are counting on us. They are the reason for our success and we must never forget it.”

"For a fifth amazing year, everyone with At Your Home Familycare wishes to thank the San Diego Business Journal for its critical support of San Diego-based businesses,” said Edwards-Tate.

According to the Center for Women’s Business, the number of women-owned businesses in this country grew at twice the rate of all firms between 1997 and 2006. However, the Small Business Administration finds that women-owned businesses account for just one in four of all privately-owned businesses, and just over one-third of sole proprietorships. Only 1.8 percent of all women-owned businesses such as At Your Home Familycare produce $1 million and above annually in revenue. Seventy percent of women-owned businesses are in the service industries.

About At Your Home Familycare

Established in 1984, the mission of At Your Home Familycare is to make a positive difference in the quality of life for the communities it serves, especially on behalf of senior citizens, disabled adults, and youth, by providing caring, reliable, and affordable non-medical home care. AYHF President and Founder Laurie Edwards-Tate, MS, is a native San Diegan and a pioneer in the non-medical home care aide services industry. Edwards-Tate was among the first to recognize the growing need for services allowing individuals to remain independent created by the aging baby boomer population. Now celebrating its 26th year in business, AYHF is one of San Diego County’s Top 50 Women-Owned Businesses and Top 100 Fastest Growing Businesses in San Diego, and enjoys a reputation for upholding the highest possible standards among its employees and its emphasis on customer service.

AYHF is online at; on Facebook at, and Twitter at @AYHFamilycare

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